The Staggering Power of Social Media
September 23rd, 2009 by
Administrator
People always liked to hang out. But now we are most likely to hang out form the office, from the comfort of our home, from any holiday location on earth due to Social Networking, the newest trend in the development of internet.
From the worldwide giants Facebook.com, Twitter.com, Plaxo.com, LinkedIn.com, YouTube.com, MySpace.com and others to much smaller national or local social networks more or less specialized, people like to spend time, to connect, share and socialize.
So if here are the potential clients, many of them with the card or Pay Pal account ready to shop, this became a battlefield for marketers. Here you can do segmentation of potential customers, test products, get almost instant feedback, launch products and campaigns or “borrow” ideas from other competitors.
An old thought said – show me your friends to understand what kind of person you are. Today everything is simpler. Because the essence of social networks is having people connected to you, depending on the platform’s settings you can see the “friends” of almost anybody which is connected with you.
The social media networks are incredible gold mines for marketers but also for the members. Think for a second that you’d like to learn more about … video games. Of course that there are tons of resources in the net. But to go to the core of things, register to LinkedIn.com. If you are not in any social network, start by finding one which will seem appropriate for you and join. You will never regret it and is quite possible to like it. You will have to invest some time but you will find added value there sooner or later. Take care not to become addicted.
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